02
The Coffee Table Book
An introspective take on a chronically overdone item
The “Coffee Table Book” is a dissection of the everyday object sitting at the center of countless rooms. The book begins by breaking down each section and connecting it to a core value: coffee=connection, table=space, book=interest. These categories help the reader to understand the intended purpose of the coffee table book, but more importantly how it fails to maintain these values.
Along with sarcastic copy, the book contains a multitude of diagrams displaying connections that the coffee table book has, like its impact on the environment, or what it says about unnecessary clutter. The illustrations are elegant but informative blurring the line between data and aesthetics. Throughout you will find die cuts, like an autopsy of the physical structure of the book, that interplay with the content on the pages.
Overall this introspective take on a chronically overdone item challenges the way we view information, space, and ordinary things.